We have started to include the GE Free symbol of the Monarch butterfly on our packaging. At this point, New Zealand is totally a GE Free environment and we are able to source GE free raw materials. Long may that continue... There is an interesting story as to why the monarch butterfly was chosen to be the icon for the GE free product labeling campaign. It was chosen after a near miss in the release of a GE modified corn that could have had disastrous effects on the USA monarch population. As detailed in this article: Read More >
Alive water – part two.
May 18, 2011 5:26PM
Alive water - Not all waters are created equal, as some are enhanced by nature. In the wake of consumer demand for dietary supplements and the hankering for water that can deliver health and beauty benefits such as toxic elimination and improving the look and condition of the skin, a new category has emerged for health waters known as ‘aquaceutical’. Read More >
Tangata Whenua – ‘People of the land’
February 8, 2011 3:22PM
In New Zealand, our indigenous people, the Maori, describe themselves as ‘Tangata Whenua’. This literally means ‘people of the land’. Humans and the land are seen as one, and people are not superior to nature. They are a group who have authority in a particular place, because of their ancestors’ relationship to it. Tangata Whenua is a custom where a chief claims land by naming it after a part of his body. Humans and the land are seen as one, and people are not superior to nature. The natural world is able to ‘speak’ to humans and give them knowledge and understanding. Human life is about aligning oneself with the natural world. Read More >
Botanically Fashionable
January 20, 2011 8:23AM
Ada Zanditon is fascinated by extremophiles and bacteria in Arctic ice. Her geometric cuts, bodycon shapes and kaleidoscopic prints have been singled out by Vogue for praise, but at times she sounds more like a botanist. Her ready-to-wear collections (www.youngbritishdesigners.com) are inspired by sustainable design innovation observed in the natural world. "It's using concepts that haven't been seen in fashion before," she says. Zanditon, a graduate of London College of Fashion, knew she wanted to be a designer (rather than evolutionary biologist) from the age of six, "but I also knew I wanted to do something different. Fashion is just a form of communication. Unfortunately now there is lots of repetition in the way fashion communicates." Read More >
What’s the fuss about being SLS-free?
November 25, 2010 1:54PM
What’s the fuss about being sls-free? Sodium Lauryl Sulfate is a strong detergent that dissolved the oils on and in the skin causing dryness and irritation. It is commonly used in body washes, shampoos and even toothpaste. Read More >
Erickson Longboards – Eco Friendly Gift
November 18, 2010 11:01AM
With christmas coming up, Erickson Longboards are so stylish and would be a perfect eco-friendly gift for boys! "I care about the Earth, and art, and fitness, and see opportunity for fun at every street corner, every bend in the road. But the pursuit of fun is just part of it. I’m serious about my craft. These boards are made of wood that has been harvested sustainably or reclaimed. They are individually created works of art." - Bill from Erickson Longboards Read More >
Bees’ tiny brains beat computers, study finds
October 30, 2010 1:02PM
It's kind of weird to grasp the idea that Bees' brains beat computers! Research has shown that Bees can solve complex mathematical problems which keep computers busy for days. 'The insects learn to fly the shortest route between flowers discovered in random order, effectively solving the "traveling salesman problem" , said scientists at Royal Holloway, University of London. The conundrum involves finding the shortest route that allows a traveling salesman to call at all the locations he has to visit. Computers solve the problem by comparing the length of all possible routes and choosing the one that is shortest. Read More >
Mycologist’s So-Called Life Box
October 14, 2010 11:52AM
This is so interesting! Who knew that life could form from a box? 'The Life Box suite of products builds upon the synergy of fungi and plants by infusing spores and seeds together inside of packaging materials that can be planted. The Tree Life Box is made of recycled paper fiber. In this fiber, we have inserted a wide variety of tree seeds, up to a hundred, dusted with mycorrhizal fungal spores. The mycorrhizal fungi protect and nurture the young seedlings. For millions of years, plants and beneficial fungi have joined together in a mutually beneficial symbiotic relationship. Read More >
Panthenol – What is it?
September 16, 2010 2:53PM
Panthenol – also known as Vitamin B5 - is a potent moisturizer and humectant. It promotes healing of the skin and is used in burns, scalds, cracked skin. It is a necessary vitamin for normal skin function. It improves the moisture retention capacity of skin and stimulates skin regeneration. Dry skin stays supple and elastic longer. Read More >
Organically, Inorganic?
August 31, 2010 10:22AM
Brands that describe themselves as ‘organic’ when they are not certified are now under the spotlight. Wholefoods in USA has recently announced that from next year all products on their shelves labeled ‘organic’, will have to display certification to prove it. We welcome this step, as we believe that the misuse of the ‘organic’ description has been getting a bit out of hand in recent years. It's regarded as a bit crazy when a skincare company can call it’s products ‘organic’, when it only contains a drop of an organic fragrance oil (you know who you are!). Read More >
